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Home Brand Stories Page 21

Brand Stories

Lexus brand stories encapsulate every aspect of the manufacturer, including design, craftmanship, performance, omotenashi and more.

  • Lexus competition winner has dream weekend at BBC Good Food Show

    Highlights included schmoozing with celebrity chefs, dinner in a Michelin star restaurant and driving an Lexus RX for competition winner

    16 June 201410 November 2022
  • Lexus Golf – Hideki Matsuyama heads for U.S Open Championships

    Lexus-sponsored Hideki Matsuyama will take to the course at Pinehurst Resort & Country Club in the Village of Pinehurst, NC, from June 9 to 22.

    12 June 20143 November 2022
  • Eight global hospitality hotspots you should visit

    Looking for holiday inspiration? Here’s a round-up of recently opened leisure and hospitality venues across the world, that warrant a visit.

    4 June 201431 October 2022
  • In conversation with Lexus Europe vice president Alain Uyttenhoven

    We talk NX, future powertrains and sales plans with Lexus Europe vice president, Alain Uyttenhoven at the static launch of the new NX, in London.

    30 May 201431 October 20226 Comments
  • Inside Longo Lexus, Los Angeles

    Longo Lexus, in Los Angeles California is one of the biggest and longest running Lexus dealerships in America. Phil Huff went to visit.

    23 May 201431 October 2022
  • Lexus hybrid cars: an introduction

    Lexus is the world-leader in luxury hybrid cars, so we take the opportunity to look back at Lexus’ hybrid history, and see where it is headed in the future

    13 May 20141 February 2023
  • Chief engineer reveals inspiration behind Lexus RC F

    Yukihiko Yaguchi initiated the Lexus F project a decade ago, building an IS F prototype in his spare time. It was a car that informed his development of the new Lexus RC F.

    12 May 201429 January 20233 Comments
  • Good Food Show 2014: Lexus sponsors foodie heaven in Harrogate

    Lexus is the headline sponsor of the BBC Good Food Show Spring, delivering something to tickle your taste buds as well as your motoring needs.

    15 April 201431 October 2022
  • Lexus Design exhibit amazes in Milan

    The installations commissioned for the Lexus Design Amazing exhibition were true highlights of 2014’s Milan Design Week. Guy Bird spoke to the designers involved

    14 April 20143 November 20222 Comments
  • What is Lexus doing for Milan Design Week?

    Milan Design Week takes place from April 8 to 13; we reveal what activities Lexus is involved in during this world-renowned event.

    8 April 201410 November 2022
  • Excitement builds for the Lexus Rugby Tournament final

    The inaugural Lexus Rugby Tournament reaches its climax on Sunday with the season finale in Worcester. Parents should prepare to shout themselves hoarse!

    8 April 201431 October 20222 Comments
  • Milan Design Week 2014: designers present their Amazing In Motion vision

    Three international designers are set to present their vision of Amazing In Motion at Milan Design Week

    7 March 201422 April 2023
  • How Lexus paintwork turns back time

    We investigate why Lexus paintwork is renowned for maintaining its lustrous quality and discover some clever molecular manipulation going on beneath the surface.

    6 March 201431 October 20228 Comments
  • Taking the rough with the smooth

    We investigate how the installation of a new Rough Road Tester is providing an additional layer of quality control at the Lexus Miyata Plant.

    25 February 20144 November 2022

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