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Home Brand Stories Page 6

Brand Stories

Lexus brand stories encapsulate every aspect of the manufacturer, including design, craftmanship, performance, omotenashi and more.

  • Lexus test drive

    What is a Lexus test drive like with social distancing?

    Rather than ruining the test-drive experience, we found that social distancing creates an environment that is conducive to decision-making.

    7 May 202126 April 20223 Comments
  • Angela Hartnett

    Angela Hartnett: In the Zone by Clyde Brolin

    We often associate being ‘in the Zone’ with sport but it’s the home of genius in any field, and Michelin-starred chef Angela Hartnett certainly fits that bill.

    5 May 20217 January 2023
  • Henry Glogau wins the 2021 Lexus Design Award

    New Zealander Henry Glogau wins the Grand Prix in the 2021 Lexus Design Award, with his portable solar water distiller.

    27 April 202119 December 20236 Comments
  • Lexus LF-Z Electrified virtual interiors - Ondrej Zunka

    Virtual interiors created for Lexus LF-Z Electrified concept

    Lexus challenged cutting-edge creatives from diverse fields to imagine virtual interior designs for the new LF-Z Electrified concept.

    21 April 202121 April 20212 Comments
  • Lexus Design Award 2021 finalists revealed

    We take a look at the six finalists of the Lexus Design Award 2021, and their ground-breaking ideas aimed at creating a better tomorrow.

    16 April 202119 December 2023
  • Lexus Design Award mentor

    Lexus Design Award 2021 mentor interview: Sputniko!

    British-Japanese artist and designer Sputniko! is challenging the finalists to captivate and innovate in their solution-led prototypes.

    16 April 202116 April 2021
  • Paper

    In Search of Takumi, chapter five: Paper

    While the world turned upside down during the global pandemic, Clare Pentlow was busy creating this paper art inspired by the Lexus UX.

    14 April 202126 April 2022
  • Update on dealer network, servicing and repair work during COVID-19

    Lexus UK would like to update customers on the latest information with regard to the dealer network, servicing and repairs during COVID-19.

    12 April 202112 April 20214 Comments
  • Kirigami

    Kirigami: 7 amazing artworks made entirely from paper

    Inspired by the Japanese practices of origami and kirie, kirigami artists turn ordinary paper into extraordinary artforms.

    29 March 202129 March 20211 Comment
  • Cutting it fine: 9 amazing ‘kirie’ papercuts

    Can you believe these nine amazing artworks are made from a single piece of paper? Discover the ancient Japanese art of kirie papercutting.

    3 March 20218 April 2021
  • In Search of Takumi, chapter four: Wood

    This wood sculpture inspired by the design and craftsmanship of the Lexus RX L was a century in the making. Here’s how Sally Burnett created it.

    17 February 202116 March 2021
  • Simon Humphries calls for a revolution in automotive design

    Simon Humphries, Head of Toyota and Lexus Global Design, calls for a revolution of ideas for future automotive design.

    8 February 2021
  • Ian Cartabiano podcast: design for an Electrified future

    In a new podcast, Ian Cartabiano gives a personal insight into how Lexus Brave Design is inspiring creativity and innovation.

    20 January 202119 December 2023
  • Jack Hawksworth

    Jack Hawksworth: In the Zone by Clyde Brolin

    What does it feel like when a racing driver is ‘in the zone’? Author Clyde Brolin spoke to Lexus star Jack Hawksworth to find out.

    19 January 20212 March 2021

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