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Home Brand Stories Page 14

Brand Stories

Lexus brand stories encapsulate every aspect of the manufacturer, including design, craftmanship, performance, omotenashi and more.

  • Lexus scores Best Manufacturer hat-trick in Driver Power survey

    Our third successive gold medal win in the 2019 Auto Express Driver Power survey proves there’s still no finer carmaker than Lexus.

    24 April 20197 Comments
  • Seven honours for Lexus in the 2019 Driver Power survey

    Lexus has achieved an unprecedented awards tally in the Auto Express 2019 Driver Power survey, demonstrating the huge customer appeal of its self-charging hybrid models.

    17 April 2019
  • Crafted for Lexus: spindle tray

    Our exploration of the Crafted for Lexus collection continues with Hiro Yumoto and Toshifumi Momose’s elegant, wood-turned spindle tray.

    10 April 201926 April 2022
  • Algorithmic Lace wins the Lexus Design Award 2019

    A lace bra designed for breast cancer survivors wins the Grand Prix for Lisa Marks in the Lexus Design Award 2019.

    9 April 2019
  • Five customer-focused features inside Lexus Centres

    Find out how our award-winning Lexus Centres are designed to give customers the best possible service and experience.

    9 April 20194 Comments
  • Crafted for Lexus: Kiriko glasses

    We continue to survey the exclusive Crafted for Lexus collection by raising a glass to the unique tableware of Toshiyasu Nakamura from Studio Kobin.

    27 March 201924 October 2022
  • Lexus and takumi: Hisato Nakahigashi, foraging chef

    Award-winning chef Hisato Nakahigashi discusses his passion for cooking, the origins of his family’s restaurant and the challenges of foraging in Japan.

    26 March 201912 April 2021
  • Lexus and takumi: Nahoko Kojima, the paper cutting artist

    Nahoko Kojima has devoted almost her entire life to kirie, the traditional Japanese art of paper cutting.

    25 March 2019
  • Lexus and takumi: Shigeo Kiuchi, the master carpenter

    Shigeo Kiuchi describes his career as a master carpenter for Kongō Gumi, the oldest continually operating company in the world.

    21 March 201915 February 2023
  • Lexus and takumi: Katsuaki Suganuma, the human touch

    Katsuaki Suganuma is proof that humans still play a vital role in car manufacturing, using his razor-sharp senses to ensure every Lexus that leaves the Tahara plant is perfect.

    20 March 2019
  • What does takumi craftsmanship mean to Lexus?

    Within each Lexus production facility, there is no greater honour than to be called a takumi. Yet equally, there is no greater responsibility.

    18 March 20194 January 202312 Comments
  • Crafted for Lexus: car organiser and travel tote

    Our browse through the Crafted for Lexus collection continues with Tembea’s practical car organiser and travel tote.

    13 March 201918 January 20231 Comment
  • New documentary explores the skills of takumi craftspeople

    A new Lexus documentary asks whether the skills of devoted craftspeople can survive in a world increasingly powered by artificial intelligence.

    5 March 2019
  • Crafted for Lexus: leather bow tie

    We continue our examination of the Crafted for Lexus collection with Shinji Iwamoto’s bow tie, made from the same leather seen in the Lexus LC.

    21 February 201924 November 20222 Comments

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Lexus (GB) PLC is a company registered in England and Wales. Registered Number: 0916634. Registered Office: Great Burgh, Burgh Heath, Epsom, Surrey, KT18 5UX.

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