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Home Brand Stories Page 16

Brand Stories

Lexus brand stories encapsulate every aspect of the manufacturer, including design, craftmanship, performance, omotenashi and more.

  • Lexus LS+

    Lexus LS+ concept previews autonomous technology

    Lexus explores future automated driving tech with new LS+ Concept at the Tokyo Motor Show.

    25 October 201715 April 2023
  • Lexus at the Esquire Townhouse

    Lexus gave customers the chance to test drive the Lexus LC in London at the glamorous Esquire Townhouse event in London.

    13 October 20174 November 20224 Comments
  • A closer look at the see-through Lexus LC

    Evidence of the Lexus LC’s standout design is clear to see but this see-through LC 500 gives other engineering features a chance to be seen and appreciated.

    6 October 201724 October 20222 Comments
  • Lexus adds design flair and imaginative technologies to ‘Valerian’ movie

    Go behind the scenes to discover how Lexus helped create the Skyjet for Luc Besson’s up-coming sci-fi epic ‘Valerian’.

    21 June 20171 November 2022
  • Lexus named Best Manufacturer in 2017 Auto Express Driver Power Survey

    Lexus has been named “best manufacturer” in Auto Express’s 2017 Driver Power survey.

    21 June 20173 November 2022
  • Lexus LC exterior: designed for a new era

    We examine the award-winning exterior design of the new Lexus LC to see how it captures the eye and the imagination.

    14 March 20174 January 20233 Comments
  • Lexus LC named Production Car Design of the Year

    The Lexus LC luxury coupe has been named 2016’s Production Car Design of the Year.

    8 March 20179 November 2022
  • Lexus LC – a Takumi masterclass

    We examine how the quality and performance of the 2017 Lexus LC is a result of the precision skills of Takumi master craftspeople.

    13 December 20169 November 20226 Comments
  • A journey through desert and time with the Lexus RX 450h

    A road trip through the Mojave Desert in a Lexus RX 450h offers us an opportunity to reflect on the past, present and future of Lexus.

    10 November 20165 February 2023
  • Lexus designs a spacecraft for Luc Besson sci-fi movie

    Lexus designers have joined Valerian and the City of a Thousand Planets creative team to bring to life the SKYJET, a single-seat pursuit craft that appears in the movie.

    10 November 201612 November 2022
  • SEMA 2016: world-first debut for Lexus

    As part of its tenth anniversary SEMA showcase, Lexus wows the aftermarket industry with the world’s first customised LC 500.

    3 November 201621 April 2023
  • #HowFashionTravels: Lexus sponsors New York Fashion Week

    A fleet of customised Lexus models signal the brand’s return to New York Fashion Week as official automotive sponsor.

    14 September 201620 February 2023
  • Why bamboo is used in the making of a Lexus CT

    The incredible sound quality of the audio equipment in a Lexus CT is down to, in part, the humble bamboo plant.

    23 August 201613 May 20251 Comment
  • Entries invited for the Lexus Design Award 2017

    Lexus Design Award 2017 launched with central theme of ‘Yet’. The award is an international competition that supports the work of new designers and creators.

    10 August 201610 November 2022

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