The spotlights are shining again on the Venice Lido to launch the 80th edition of the Venice International Film Festival – La Biennale di Venezia 2023. Lexus returns as the official automotive partner of the festival for the seventh consecutive year, where it gives a starring role to the all-new LBX compact SUV.
The association between Lexus and one of the world’s longest-established cinematic celebrations reinforces the values the brand shares with the world of cinema, aiming to give people unforgettable experiences and opportunities to explore and immerse themselves in new worlds.
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A variety of electrified Lexus vehicles provided chauffeur-driven transport for film-makers, actors and celebrities throughout the festival. Actors Zendaya (Spider Man: No Way Home), Mike Faist (West Side Story), Josh O’Connor (The Crown) and Caterina Murino (Casino Royale) were among those appearing on the red carpet.
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The all-new LBX, the smallest Lexus yet, is a landmark model which captures the pioneering spirit of innovation that has long defined the brand. It breaks with luxury car conventions to offer style, comfort and a driving experience that will take Lexus into a vibrant new market in Europe.
When is the 80th Venice International Film Festival?
The 80th edition of the festival takes place on the Venice Lido from 30 August to 9 September 2023
This brand-new electrified “breakthrough crossover” shared the red carpet spotlight with some well-known names in world cinema. The famous faces included actors Adam Driver, Caterina Murino – the “godmother” of this year’s festival – Patrick Dempsey, Charlotte Rampling and Carla Bruni and directors Wes Anderson, Roman Coppola and Liliana Cavani.
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Lexus LBX at Venice International Film Festival
The LBX luxury compact SUV is designed for the European market and presents a casually elegant style that will resonate with a younger customer base. It was joined in Venice by a fleet of Lexus electrified models, including the RX turbocharged hybrid, NX plug-in hybrid and all-electric RZ, to carry VIP guests to and from screenings and events on the Venice Lido. These vehicles were joined by the all-new LM, Lexus’s new ‘luxury mover’ people carrier that will be joining the European range later this year.
Paolo Moroni, Director of Lexus Italy, said: “We were honoured to have attended the festival for a seventh year. To make this unique occasion even more memorable, we provided our own star, the new LBX, a car that’s designed for a new audience that values luxury, design and sustainability.”
Read more: UK debut tour of the all-new Lexus LBX