
Inside the Lexus Design Center
Beyond by Lexus magazine has been granted an exclusive look inside the Lexus Design Centre in Aichi, Japan.
The distinctiveness of Lexus design is one of the unique selling points of the brand’s range of vehicles. Find out more at mag.lexus.co.uk.

Beyond by Lexus magazine has been granted an exclusive look inside the Lexus Design Centre in Aichi, Japan.

For Lexus, choosing, creating and applying colour to its vehicles is a hugely complex process – carried out with typical customer-centric dedication.

We explore the meaning and philosophy behind L-finesse, the dynamic, evolving and visually exciting Lexus design language.

Time is running out to enter the prestigious annual Lexus Design Award; and the key to winning is to reveal your inner curiosity.

Some of Lexus’s most exciting cars were designed in the brand’s advanced research studio in California, as Guy Bird discovered on a recent flying visit.

The Lexus LF-NX concept made its world debut at the 2013 Frankfurt Motor Show and will preview a new variation of the Lexus Hybrid Drive.

Lexus is showing how it’s weaving its way into the future of carbon fibre production with a display at the London Design Museum.