Spectrum of choice: how Lexus designs in colour
For Lexus, choosing, creating and applying colour to its vehicles is a hugely complex process – carried out with typical customer-centric dedication.
The distinctiveness of Lexus design is one of the unique selling points of the brand’s range of vehicles. Find out more at mag.lexus.co.uk.
For Lexus, choosing, creating and applying colour to its vehicles is a hugely complex process – carried out with typical customer-centric dedication.
We explore the meaning and philosophy behind L-finesse, the dynamic, evolving and visually exciting Lexus design language.
Time is running out to enter the prestigious annual Lexus Design Award; and the key to winning is to reveal your inner curiosity.
Some of Lexus’s most exciting cars were designed in the brand’s advanced research studio in California, as Guy Bird discovered on a recent flying visit.
The Lexus LF-NX concept made its world debut at the 2013 Frankfurt Motor Show and will preview a new variation of the Lexus Hybrid Drive.
Lexus is showing how it’s weaving its way into the future of carbon fibre production with a display at the London Design Museum.
Global head of Lexus design Tokuo Fukuichi tells Guy Bird why future Lexus cars will be bolder but simpler and how food, fashion and football influence his design and philosophy .
Provocative, bold, challenging and colourful, Milan Design Week is the world’s biggest and best annual design festival. Lexus was there.
Lexus will celebrate its “Creating Amazing” philosophy with an installation and art exhibition at this year’s Milan Design Week.
The first Lexus Design Award has attracted strong interest from around the world, with more than 2,100 initial registrations leading to 1,243 projects being submitted by the closing date for entries.
Lexus has launched a new global competition to support and encourage design talent.
As the stunning new Lexus LF-CC concept car was unveiled to the crowds at the 2012 Paris Motor Show, we caught up with Lexus Design’s General Manager Yo Hiruta.
This trend toward transparency is driving the design of next-generation products from ‘phones to cars.
The Lexus LF-Gh concept made its debut at the 2011 New York International Auto Show setting out to redefine the premium grand touring saloon.